Chocolate wrappers

johndtay

I don’t know where this should go.

The accessibility of chocolate wrappers. The large chocolate bars have very clear logos. Is it me or are the Celebrations chocolate wrappers more difficult to read these days?

The twix wrapper isn’t very clear and just it seems, if I’m right they don’t consider the consumer more in their designs? I thought they were clearer years ago but not now. Almost accessibility gone backwards.

Sandy_123

Hi @johndtay welcome to the forum. 
What an interesting topic pardon the pun. 
I seem to recognise these chocolates by their colours, ie black for Mars bars, brown for snickers, blue or red for bounty 

Alex_Alumni

This is a great question @johndtay I would hope that chocolate manufacturers have to adhere to certain standards when it comes to things like readability and colour contrast, but I don't know enough to say what any official standards are.

Thinking on it, the goal for manufacturer's is for everyone to buy and eat the product, so making it accessible makes sense!

WelshBlue

Sandy_123 said:

What an interesting topic pardon the pun. 

After a trying day that's really lifted my mood 

I can read them ... getting into them seems to burn off the calories that eating them bring
Sometimes on bad hand days there's low flying chocolates

Sandy_123

Haha @WelshBlue I fancy chocolate now