Hi Scope community, I'm a year two branding student and I have a project about design a campaign to support physical disability group, I have some ideas but I wanna hear more precious advises from you guys.
1. EA:design an AR/VR online game for disability members to play, chill and release daily pressures. In the game players can fully enjoy crazy things that they can't do in real life. In the game, everyone can speak freely, share their joys or worries, meet new friends, show others their shining points (life, painting, poetry, design, ideas, anything.). Also, there will be a professional psychological counseling team serving players in the game. The game is completely public, open to the majority of disabled groups for free, and free equipment and technical support are provided.
2. Red Bull:encourage and invite disability members to participate in sports and get in touch with the world by organizing a variety of sports. Including inviting outstanding and representative disability athletes to participate in sports (extreme sports, regular competitions, etc.). Any disabled person can voluntarily participate in sports activities, including intense and soothing. The process will be filmed as a documentary for the public, let society know better about disability group's life and voices. All profits from the campaign will be donated to the Charity Foundation for Disabled.
Please be free to share your valuable thoughts, openly and sincerely for all kinds of suggestions, criticisms and opinions

